Whether you’re looking for an audience-focused content marketing plan, attention-grabbing PR or an engaging social media strategy, you’ve come to the right place.
In my 12-year career, I’ve successfully developed strategic communications and PR plans, managed media relations, executed social media initiatives and created branded content, including cases studies, blogs, published long-form articles, press releases, email campaigns, employee newsletters and marketing collateral. I have a proven record of shaping compelling story angles, securing positive media coverage, developing relationships with industry press and influencers, driving customer engagement, creating a brand voice and providing editorial leadership.
Whew! That’s a lot to type, but my diverse communications experience is just what you need to develop a strong message and cut through the noise.
Oh, and did I mention I previously worked as a trade journalist? In the world of communications, this experience is invaluable. Not only can I help you develop a content strategy and editorial calendar that engages your readers but I also understand what it takes to capture the media’s attention. Editors are bombarded with press releases and media requests, but I am well-versed in how to turn a brand’s story into a compelling narrative that secures earned media. Convenient, huh?
With my strong background in communications strategy, content creation, PR and social media, I’m ready to help you build improved brand awareness and customer engagement. Let’s chat!
Amanda McGrory-Dixon 